What Should You Include in a Company Business Description?
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Examples general company description business plan you start a company, you ideally want it to grow.
What is a business overview?
Putting together a business plan can be businesss intimidating process that involves a lot of steps and writing pkan but breaking it down piece by piece can help you accomplish this seemingly insurmountable task. A company overview provides the reader of essay about young adulthood business plan with basic background information about your company so they have an understanding of what you do, who the management team is and what customers your business descriphion.
The company description is the second piece of a business plan, falling right after the executive summary. Similar to the executive summary, your company overview examples general company description business plan be short and succinct. Your reader needs to have a grasp on what your business does and who your customers are, even if they have limited time. The company overview is the part of your business plan that gives the basics and background of your business. Before they can do that, they must know what your company does and who your customer is.
Lenders in particular need a reason to keep reading, since they see tons of business plans regularly. The company overview provides those answers, and it will help you get a better sense of your business so com;any can examples general company description business plan up things like your marketing plan.
Examples general company description business plan exact elements that descriptuon need in your company overview will depend upon what details of your business are important, but there are some foundational elements that will be included in every company overview. Consider the company overview like an introduction for your business. That includes:.
Your company name: This should be the official name of your business, exactly as it is written when you registered your business with the state. Business structure: Your reader will want to know what business entity your company comes in: sole proprietorship, LLC, partnership or corporation.
Location s : Share where your business is headquartered and other locations the business owns.
Break down who owns your business and how each owner is involved with the business. What shares of the company belong to whom? If you have a highly involved management team, share their names and examplee roles with the company as well. Part of what makes your company unique is its history.
Goals & Objectives
And, even startups have some history. Think of a mission examples general company description business plan as the purpose of your company.
Or you can simply replace the mission statement with a problem statement. Your business idea should exist to solve a problem descriltion pain point faced by your customers. Share what that problem is and what your business does to solve it. This section of the company overview is where you can share the nitty-gritty details of your business.
Talk about what product or service you provide and to whom you provide it.
You can share some numbers here, but in general, save the numbers for later in your business plan. The company overview should give the reader a general understanding of your business, your product or service, and your customer. Keep it simple and straightforward here.]